Anna Campbell

Anna Campbell founded her eponymous bridal label in Melbourne, Australia, in 2007, starting with custom-made wedding gowns for local brides. She launched onto the international market in 2010, and the label is now stocked in bridal boutiques across Europe, the Americas and Australia. The brand is recognised for hand-embellished lace gowns, hand-beaded headpieces and soft, fluid silhouettes — built around handcraft rather than structured corsetry. Gowns are designed in the Melbourne studio, with embellishment finished in-house. In 2019 Campbell launched Silk and Stitch, a separate fabric venture focused on dead-stock textiles and off-cuts as a sustainability initiative. Anna Campbell maintains a flagship boutique in Melbourne and continues to operate as an independent brand under the original founder, with collections released seasonally and distributed through trunk shows and authorised stockists worldwide.